Program guide · Senior interviews

The Executive Interview Edge

Strategic storytelling for senior candidates: reverse-engineer any job description, build a bank of undeniable success stories, and walk in as the obvious hire.

Format12 weeks · 1:1
Structure4 phases
PriceFrom €750 / 5 sessions

Questions first? Message me: Telegram

The promise

Stop leaving interviews feeling unheard.

Senior candidates rarely lack experience. They lack a way to turn that experience into short, compelling evidence that a panel of decision-makers can’t ignore. This program does exactly that.

Over twelve weeks of private coaching you move through four phases: excavating your career narrative, aligning your positioning and brand, mastering the interview itself, and closing the offer. Each phase builds on the last, so by the end you walk into any senior interview with a tailored story bank, a strategy built from the job description, and the calm of someone who has already rehearsed the hard moments.

Every week

Your action

Work you complete before or during the session.

Every week

Coach focus

Exactly what we refine together.

Most weeks

A deliverable

A document, script or scorecard you keep and reuse for every future interview.

The story methodThe Impact Story: PAR for senior leaders.

Senior leaders don’t list tasks; they tell short, compelling case studies. Every story in this program follows the same three beats: the PAR method, told the way executives talk:

P: The mess

The problem: what was broken, at risk or unclear.

A: The move

Your specific leadership action and the decisions behind it.

R: The metric

The business result, with numbers where you have them.

Phase 1 · Excavation & narrative buildingWeeks 1–3

Solve the “I don’t know how to talk about myself” problem by building your story bank.

WeekSessionYour action & coach focusDeliverable
WK 1Career audit & target mappingDefine your target role and top five target companies. We unpack your history, find your “golden era” (the years of your best work) and clarify your market value.A one-page career target brief
WK 2The Impact StoryLearn the three beats of the Impact Story, then draft one powerful story together, live.One polished Impact Story
WK 3Story mining workshopBrain-dump your top ten achievements. We sort them into eight story archetypes (the turnaround, resistance overcome, money saved, the failed pivot and more) and shape each one.Your Core 8 story bank: the foundation for the rest of the program
Phase 2 · Positioning & brand alignmentWeeks 4–6

Turn your stories into external assets, and read a job description like a hiring manager.

WeekSessionYour action & coach focusDeliverable
WK 4The “so what?” value propositionDevelop a 30-second pitch. We strip out the jargon so you can state your value in one sentence to a CEO or HR director.A polished introduction and networking pitch
WK 5Resume & LinkedIn transformationRewrite your summary and top three roles with Impact Story results. Your resume shifts from a list of responsibilities to a document of proof.Updated resume and LinkedIn profile
WK 6Reverse-engineering the job descriptionBring two or three target job descriptions. Learn to read between the lines (“cross-functional” often means “handles politics and competing priorities”) and map your stories to the eight questions you’re most likely to face.An interview strategy cheat sheet for a specific role
Phase 3 · Tactical interview masteryWeeks 7–10

Apply your stories to the hardest interview situations you’ll face.

WeekSessionYour action & coach focusDeliverable
WK 7Mastering the core questionsAnswer your predicted top eight questions out loud from your story bank. The focus is conciseness: landing each answer in about 90 seconds.Eight rehearsed answers
WK 8The curveballsFailure, gaps, layoffs and weaknesses. Acknowledge the setback briefly, then spend most of the answer on what you learned and how you lead differently now.Scripts for your hardest questions
WK 9Executive presence & panelsRecord yourself answering two difficult questions. We review tone, pacing, filler words and body language, and how to engage three or four panelists at once.Video feedback notes
WK 10The teardown mock interviewA realistic 45-minute mock. You’ll be interrupted politely if you ramble and challenged like a skeptical hiring manager would.An honest feedback scorecard
Phase 4 · Closing & negotiationWeeks 11–12

Don’t lose the offer at the finish line.

WeekSessionYour action & coach focusDeliverable
WK 11Final polish & reverse interviewingRefine the answers that stumbled in week 10 and prepare five to seven smart questions. Senior candidates should interview the company as hard as it interviews them.Your questions for the panel
WK 12Offer management & negotiationRole-play the negotiation: base salary, bonus and title; anchoring, using silence, and staying firm without sounding adversarial.A personal negotiation script and strategy

InvestmentPricing.

Private sessions on Google Meet, in bundles of 5, 10, 15 or 25. The bigger the bundle, the less you pay for every session. 25 sessions is the full program: two sessions a week for about 12 weeks, and you can pay for it in 2 or 3 instalments. Sessions can be used as fast as you need.

BundlePricePer sessionYou saveValid for
5 sessions€750€150Starting price3 months
10 sessions€1,450€145€503 months
15 sessions€2,100€140€1506 months
25 sessions · full program€3,375€135€3756 months

Refer someone and get a free session: when a person you refer buys a bundle after their free call, I add a free session to your bundle.

Interviews already scheduled?

Use your sessions as fast as you need, even daily in the week before the interview. Sessions you don’t use carry on to the next round or your offer negotiation.

Standard in senior interview coaching

A career audit, a CV and LinkedIn review, a job-search strategy for your market, your pitch and PAR stories, and market-specific advice.

Invoices are available for employer reimbursement.

Next step

Find out if this program fits you

In a free consultation we look at where you are, where you want to be and what’s in the way, and I tell you honestly whether this program is the right fit.

Book a free consultation

Questions first? Message me: Telegram

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