Fluent in Tech

Sales coaching for technical professionals

You know the technical work. Now you also need to win the work. I coach engineers, estimators, founders and technical specialists on client needs, relationships, proposals, price conversations and follow-up in English. Bring an example from your work with confidential details removed. We practise the difficult exchange and agree what you will try next.

Discuss my sales coaching goals

From €1,350 for 5 sessions · Free 30-minute consultation · Sessions in English

Sales conversations and team leadership

Understand the buying process

Ask what changed, who reviews the proposal, how alternatives are compared and what would stop a decision. A friendly call is not evidence of a qualified opportunity.

Compare scope before defending price

In construction and technical services, check inclusions, exclusions, delivery risk and support. Practise asking about the comparison before offering a discount. Avoid unsupported promises or criticism of another supplier.

Follow up with a useful next step

Agree an owner, action and date. Send a concise recap of the problem, agreed scope and open questions. If the buyer stays silent, use a respectful closing message and record what remains unknown.

Prepare to lead other sellers

Separate your own sales from coaching the team. Practise feedback, deal reviews and forecast questions. A future sales-manager role needs observable coaching habits, not a claim that promotion is guaranteed.

Book a free consultation

We start with a free consultation in English. Individual sales work can use the existing business-coaching bundles; we confirm suitability before you buy. For company-sponsored work, I agree the audience, scope, practice and reporting with you before quoting. This is coaching for your conversations and working habits; your employer owns pricing, contract and commercial decisions.

See business coaching bundle prices

Discuss my sales coaching goals

Questions about sales coaching

Can you help with price objections?

We practise clarifying the comparison, scope and buying criteria before defending the price. Coaching can improve the conversation; it cannot fix an uncompetitive offer, capacity constraint or poor fit by itself.

Can my employer sponsor sales coaching?

Yes. I can invoice the company. We agree the goals, participants, confidentiality and any reporting before starting. Company-sponsored scope is quoted after the consultation.

Can you help me become a sales manager?

I help you practise feedback, opportunity reviews, clear responsibilities and coaching another seller. We can prepare for the role, but your employer decides appointments and promotion.

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